Blog For Sale,
Page Rank: 2
Contact me: +923218850840,
Mail me: Manan@hotmail.co.uk
As search engine optimisation is a service that at best will require a few tools and applications it is quite possible for SEO 2 be carried out in house with some training and on-going advice. To carry out SEO in house, a party will need to know:
the basics of web sites
how search engines operate
how 2 conduct keyword research
how 2 analyse competition and obtain information on links pointing to their site
how 2 build links
how search engines view link building practices
bad practices to avoid
The purpose of SEO training is to teach an individual or group the above. It offers the following advantages:
Gives the party a good understanding of SEO. This means they know exactly what is involved as opposed to outsourcing SEO and not necessarily knowing what is going on.
Campaigns that strictly adhere to search engine guidelines are best practised in-house. This is because search engines encourage SEO campaigns that are oriented around building content that will build natural links. Producing such content will be most successful when undertaken in-house as no one knows a site better than its owner.